Shibuya 109 is an iconic fashion complex in Tokyo, synonymous with Japanese street style. With a focus on the latest trends and brands, Shibuya 109 introduces fashion enthusiasts to the vibrant world of J Fashion.
From kawaii and Lolita styles to punk and gothic influences, this hub showcases a diverse range of looks that cater to individualistic tastes. The dynamic atmosphere at Shibuya 109 is a melting pot of creativity and self-expression, making it a must-visit destination for those seeking unique and cutting-edge fashion inspiration.
Whether you're a local fashionista or a curious traveler, exploring Shibuya 109 offers a glimpse into the ever-evolving landscape of Japanese fashion and pop culture.
Shibuya 109: The Heartbeat Of Tokyo's Fashion Scene
Shibuya 109 is not just a tower, but a fashion landmark and a cultural icon of Tokyo's Shibuya district. This 10-story building is the epicenter of J Fashion, a style that has been embraced by the young and trendy generation of Japan. The tower is home to over 120 boutiques that cater to different fashion styles, ranging from streetwear to high-end luxury brands.
The Iconic Tower's History
Shibuya 109 was opened in 1979, and since then, it has been the go-to place for fashion enthusiasts. The tower was designed by Minoru Takeyama, a renowned architect who was inspired by the youth culture and fashion trends in Japan. The tower's cylindrical shape is unique and has become an iconic landmark in the Shibuya district.
The tower has undergone several renovations over the years, but its core essence has remained the same: a hub for fashion and culture. Today, Shibuya 109 attracts not just locals but also tourists from all over the world who come to experience Japan's fashion scene.
Why Shibuya 109 Is A Fashion Landmark
Shibuya 109 is not just a building; it's a cultural phenomenon. The tower's 10 floors are filled with a variety of fashion boutiques that cater to different styles and trends. From Lolita fashion to punk rock, Shibuya 109 has something for everyone.
Shibuya 109 is a reflection of Japan's youth culture and fashion trends. The tower is not just a shopping destination but a place where people come to express themselves through fashion. The boutiques in Shibuya 109 are not just stores but also a platform for emerging designers to showcase their talent.
- Shibuya 109 is a fashion landmark that attracts millions of visitors every year.
- The tower's unique cylindrical shape and design make it an iconic landmark in the Shibuya district.
- The tower is a reflection of Japan's youth culture and fashion trends.
- Shibuya 109 is not just a shopping destination but a place where people come to express themselves through fashion.
Overall, Shibuya 109 is the heartbeat of Tokyo's fashion scene. The tower's history, unique design, and cultural significance have made it a must-visit destination for fashion enthusiasts from all over the world.

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Decoding J-fashion: More Than Just Clothing
The Essence Of Japanese Street Fashion
Japanese street fashion encompasses a diverse range of styles that reflect the country's rich cultural heritage and innovative spirit. From the bold and colorful looks of Harajuku to the sleek and sophisticated ensembles seen in Shibuya, J-fashion is an expression of individuality and creativity.
Influence On Global Fashion Trends
The influence of J-fashion on global trends cannot be overstated. Its unique blend of traditional Japanese elements and contemporary influences has captivated fashion enthusiasts around the world. From high-end runway collections to fast-fashion brands, the impact of J-fashion is unmistakable.
The Cultures And Subcultures Of Shibuya 109
From Gyaru To Lolita: A Diverse Fashion Spectrum
Shibuya 109 is a mecca for fashion enthusiasts, housing a myriad of subcultures that have shaped the iconic styles seen today. From the flamboyant Gyaru fashion, characterized by vibrant makeup and flashy attire, to the elegant Lolita subculture, known for its doll-like aesthetic and Victorian-inspired garments, the diversity of fashion at Shibuya 109 is truly captivating.
The Rise Of Visual Kei And Harajuku Styles
Visual Kei, a subgenre of Japanese rock music, has greatly influenced the fashion scene at Shibuya 109. With its emphasis on elaborate hairstyles, gothic makeup, and flamboyant attire, Visual Kei has become synonymous with edgy, avant-garde fashion. Additionally, the eclectic and whimsical styles of Harajuku fashion, characterized by a mix of vibrant colors, quirky accessories, and playful ensembles, have also made a significant impact on the fashion landscape at Shibuya 109.
Fashion Forward: Trendsetting Styles Of Shibuya 109
Discover the trendsetting styles of Shibuya 109, the ultimate fashion destination in Tokyo. From bold streetwear to girly pastels, this iconic shopping complex offers a diverse range of Japanese fashion, showcasing the innovative and unique styles of the city's youth culture.
What's Hot: Seasonal Trends
Discover the latest must-have items and colors.
- Neon colors for summer
- Oversized jackets for fall
- Plaid skirts for winter
- Floral prints for spring
Timeless Pieces: Evergreen Styles
Explore classic pieces that stand the test of time.
- Little black dress
- Denim jeans
- White sneakers
- Trench coat
Behind The Scenes: Designers And Brands
Get an inside look into the Shibuya 109 fashion scene, where designers and brands come together to showcase the latest in J Fashion. Explore the creative process and collaborations that bring these unique styles to life, offering a glimpse behind the scenes of this vibrant and dynamic industry.
Shibuya 109 is a fashion mecca in Tokyo, Japan, housing over 100 boutiques catering to the latest fashion trends. Behind the success of Shibuya 109 are the designers and brands that make the shopping experience unique and exciting. Let's take a closer look at the designers and brands that have shaped Shibuya 109's fashion scene.Emerging Designers To Watch
Shibuya 109 is known for showcasing emerging designers who bring fresh and innovative ideas to the fashion world. One of the emerging designers to watch is Risa Nakamura, who is known for her colorful and playful designs. Another designer making waves in the fashion industry is Tae Ashida, whose elegant and sophisticated designs are a favorite among Japanese celebrities.Iconic Brands That Shaped Shibuya 109
Shibuya 109 has been around for over 40 years, and throughout the years, many iconic brands have contributed to its success. One of the most iconic brands is Liz Lisa, known for its feminine and romantic designs. Another brand that has shaped Shibuya 109's fashion scene is Cecil McBee, which offers a mix of girly and edgy styles. Other notable brands include WEGO, which offers trendy and affordable fashion, and EMODA, which is known for its chic and modern designs. Whether you're a fashion enthusiast or just love to shop, Shibuya 109's designers and brands offer something for everyone. With new emerging designers and iconic brands constantly shaping the fashion scene, Shibuya 109 is a must-visit destination for anyone looking to stay on top of the latest fashion trends.The Shibuya 109 Shopping Experience
Embark on a thrilling fashion adventure at Shibuya 109, where the shopping experience is unlike any other. From trendy boutiques to unique stores, navigating this fashion maze is a must for any J Fashion enthusiast.
Navigating The Fashion Maze
With multiple floors and a myriad of stores, finding your way around Shibuya 109 can be exciting yet overwhelming. Each level offers a distinct style, so prepare to immerse yourself in a diverse array of fashion trends.
Must-visit Stores And Boutiques
- Laforet Harajuku: Known for its edgy streetwear and avant-garde designs.
- Spinns: A hotspot for vintage-inspired clothing and accessories.
- WEGO: Perfect for casual, everyday wear with a touch of Japanese flair.
Street Style Inspirations: Shibuya 109's Impact On Everyday Fashion
Street Style Inspirations: Shibuya 109's Impact on Everyday Fashion
How To Incorporate J-fashion Into Your Wardrobe
Japanese street fashion has a unique and vibrant appeal, and incorporating J-fashion into your wardrobe can add a fresh and dynamic edge to your everyday style. Start by experimenting with bold patterns, playful colors, and unconventional silhouettes to infuse your wardrobe with the essence of Shibuya 109’s fashion influence.
Accessorizing The Shibuya 109 Way
Accessorizing plays a crucial role in J-fashion, and taking cues from Shibuya 109 means embracing statement accessories that elevate your ensemble. From chunky platform shoes to quirky hair accessories and oversized statement jewelry, the Shibuya 109 style encourages fearless experimentation with accessories to make a striking impact.
Beyond Fashion: Shibuya 109's Role In Pop Culture
Beyond Fashion: Shibuya 109's Role in Pop Culture
J-fashion In Media And Entertainment
Shibuya 109, a renowned fashion mecca in Tokyo, not only influences the latest trends but also plays a significant role in shaping pop culture. Its impact can be seen in various forms of media and entertainment, from magazines and TV shows to music videos and films. J-fashion, with its eclectic and innovative styles, has become a staple in the visual representation of modern Japanese pop culture, thanks in part to Shibuya 109's influence.
Fashion Meets Technology At Shibuya 109
Shibuya 109 is not just a fashion hub; it is also a pioneer in integrating technology with the shopping experience. The use of digital displays, interactive mirrors, and virtual fitting rooms enhances the overall customer experience, setting a new standard for the intersection of fashion and technology. This innovative approach has garnered attention from both fashion enthusiasts and tech-savvy individuals, solidifying Shibuya 109's position as a trendsetting icon in the global fashion landscape.
Sustainable Fashion: Shibuya 109's Eco-friendly Initiatives
Promoting Sustainable Brands
Shibuya 109 champions eco-conscious fashion brands.
These brands prioritize sustainability in their production processes.
By showcasing them, Shibuya 109 promotes sustainability in fashion.
Eco-conscious Shopping Practices
Shibuya 109 encourages reusable shopping bags.
Customers are urged to reduce plastic waste.
Offering incentives for bringing their own bags.

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The Global Appeal Of Shibuya 109
Shibuya 109 has been the go-to shopping destination for J-fashion enthusiasts since it opened its doors in 1979. But what sets Shibuya 109 apart from other shopping centers is its global appeal. People from all over the world flock to Shibuya 109 to get their hands on the latest J-fashion trends.
International Fans Of J-fashion
The popularity of J-fashion has spread far beyond Japan, and Shibuya 109 is at the forefront of this trend. Fans of J-fashion from all over the world visit Shibuya 109 to experience the unique and vibrant fashion culture that Japan has to offer. In fact, Shibuya 109 has become so popular among international visitors that many of the stores now offer English-speaking staff.
Shibuya 109's Influence Abroad
Shibuya 109 has not only influenced the J-fashion scene in Japan but also abroad. Its unique and daring style has been emulated by fashion enthusiasts all over the world. In countries like the United States, the United Kingdom, and Australia, J-fashion has become a popular subculture, with many people taking inspiration from the styles found in Shibuya 109.
Shibuya 109's influence can also be seen in the rise of Kawaii culture, which has become a global phenomenon. Kawaii, which translates to "cute" in Japanese, is a style that is heavily influenced by J-fashion and can be seen in everything from clothing to home decor.
In conclusion, Shibuya 109's global appeal is a testament to the unique and vibrant fashion culture that Japan has to offer. Its influence can be seen not only in Japan but also abroad, inspiring fashion enthusiasts all over the world to embrace the daring and unique styles of J-fashion.
Fashion Events And Collaborations
Shibuya 109 is a hub for exclusive fashion events and collaborations.
Exclusive Launches And Pop-up Events
- Special launches occur frequently at Shibuya 109.
- Attend pop-up events for limited edition collections.
- Get first access to trendy fashion releases.
Collaborations With Global Designers
- Global designers often collaborate with Shibuya 109 brands.
- Experience unique collections blending global and local styles.
- Shop exclusive pieces from renowned international designers.

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The Future Of Shibuya 109 And J-fashion
The Future of Shibuya 109 and J-Fashion is a compelling narrative of innovation and creativity. As this iconic shopping destination continues to evolve, it serves as a beacon for the next generation of fashion icons and the innovations shaping the future.
Innovations Shaping The Future
Shibuya 109 has been at the forefront of embracing technological advancements, integrating virtual reality experiences and augmented reality fitting rooms to enhance the shopping journey.
The Next Generation Of Fashion Icons
The influence of Shibuya 109 extends beyond its physical presence, nurturing a new wave of fashion influencers and designers who are redefining the industry.
Shibuya 109's Online Presence
Shibuya 109's online presence offers an immersive introduction to J Fashion, showcasing the latest trends and styles. The digital platform provides a seamless shopping experience, allowing fashion enthusiasts to explore and purchase a wide range of Japanese fashion products. With engaging content and user-friendly navigation, Shibuya 109's online presence is a must-visit destination for fashion-forward individuals seeking authentic J Fashion.
Engaging With A Global Audience
Shibuya 109, a fashion mecca in Tokyo, has expanded its reach by engaging with a global audience through its online presence. The iconic shopping complex is now accessible to fashion enthusiasts worldwide, allowing them to explore and embrace the essence of Japanese fashion from the comfort of their homes.E-commerce And The Virtual Shopping Experience
Shibuya 109's e-commerce platform offers a virtual shopping experience that mirrors the excitement of physically browsing the stores within the complex. With just a few clicks, international shoppers can immerse themselves in the vibrant world of J-fashion, selecting from a diverse range of trendy clothing, accessories, and cosmetics. The online platform's user-friendly interface and seamless navigation ensure a convenient and enjoyable shopping experience for global customers. Moreover, Shibuya 109's virtual storefronts showcase the latest fashion trends, enabling international buyers to stay ahead of the curve and express their unique style with authentic Japanese fashion pieces.Celebrity Influence And Shibuya 109
Discover the captivating blend of celebrity influence and Shibuya 109 in the vibrant world of J Fashion. Immerse yourself in the trendsetting styles and dynamic culture of this iconic fashion hub.
Celebrities And Fashion Influencers
Shibuya 109 is a popular shopping mall in Tokyo known for its unique and trendy fashion styles. Japanese fashion, or J-fashion, has been gaining popularity worldwide, and Shibuya 109 has been a significant contributor to this trend. One of the reasons for Shibuya 109's success is the influence of celebrities and fashion influencers on the fashion industry. These individuals have a significant impact on what people wear, and Shibuya 109 is no exception. Celebrities and fashion influencers often visit Shibuya 109 to shop for the latest fashion trends. They have a massive following on social media, and their pictures and posts influence their fans' fashion choices. Their fans look up to them for fashion inspiration and often try to emulate their styles. Shibuya 109 has become a fashion hub for these celebrities and influencers, making it a popular destination for young people looking to keep up with the latest trends.Celebrity-endorsed Collections
Shibuya 109 has also collaborated with celebrities and fashion influencers to create celebrity-endorsed collections. These collections feature pieces that are curated by the celebrity or influencer and are often limited edition. Fans of the celebrity or influencer are eager to get their hands on these collections and often flock to Shibuya 109 to purchase them. The celebrity-endorsed collections have been highly successful, and Shibuya 109 has collaborated with many famous personalities. These collections have helped Shibuya 109 stay relevant and popular among young people, and it has become a must-visit destination for anyone interested in fashion. In conclusion, Shibuya 109 owes much of its success to the influence of celebrities and fashion influencers. Their fashion choices and endorsements have a significant impact on the fashion industry and have helped Shibuya 109 become a fashion hub. The celebrity-endorsed collections have also been highly successful and have helped Shibuya 109 stay relevant and popular.The Art Of Layering: Mastering J-fashion Techniques
When it comes to Japanese fashion, one of the most distinctive and captivating aspects is the art of layering. J-Fashion enthusiasts have perfected the art of combining different garments to create unique and eye-catching outfits. In this article, we will explore the basics of effective layering, as well as the techniques of mixing textures and patterns.
Basics Of Effective Layering
Effective layering is the key to achieving a stylish and well-balanced J-Fashion look. It involves skillfully combining different clothing pieces to create depth and visual interest. Here are some basic tips to master the art of layering:
- Start with a base layer: Begin by selecting a comfortable and fitting base layer, such as a simple T-shirt or a lightweight blouse.
- Add mid-layers: Layering is all about adding depth, so consider adding mid-layers like cardigans, sweaters, or vests. These pieces can be of varying lengths and textures to create contrast.
- Experiment with lengths: Play with different lengths of clothing to create a visually appealing silhouette. Try pairing a long coat with a shorter skirt or layering a shorter jacket over a longer top.
- Accessorize strategically: Use accessories like scarves, belts, or hats to add an extra layer of style to your outfit. These accessories can also help in defining the different layers.
Mixing Textures And Patterns
Another technique that sets J-Fashion apart is the skillful mixing of textures and patterns. This adds depth and complexity to the overall look. Here are some tips for successfully mixing textures and patterns:
- Start with a focal point: Choose a statement piece that will serve as the focal point of your outfit. This could be a textured jacket, a patterned skirt, or a unique accessory.
- Balance bold patterns with neutrals: If you're incorporating bold patterns into your outfit, balance them out with neutral or solid-colored pieces to avoid overwhelming the overall look.
- Combine contrasting textures: Mix different textures like lace, denim, velvet, or leather to create a visually interesting combination. The key is to create a harmonious balance between the textures.
- Consider color coordination: While mixing textures and patterns, keep an eye on color coordination. Choose colors that complement each other and create a cohesive look.
In conclusion, mastering the art of layering and mixing textures and patterns is essential to achieve the captivating J-Fashion style. By following these techniques, you can create unique and visually stunning outfits that showcase your individuality and creativity.
Color Theory In Shibuya 109 Fashion
When it comes to fashion in Shibuya 109, color plays a crucial role in creating unique and eye-catching looks. Japanese fashion, particularly in Shibuya, is known for its vibrant and bold color choices, as well as its affinity for pastel hues. Understanding color theory is essential for anyone looking to embrace the fashion trends found in Shibuya 109.
Choosing The Right Palette
In Shibuya 109 fashion, choosing the right color palette is key to creating a visually appealing outfit. Harmonizing colors that complement each other can enhance the overall look and make a style statement. It's important to consider factors such as skin tone, hair color, and personal preferences when selecting a palette.
Whether you prefer warm or cool tones, understanding color combinations can help you achieve a cohesive and aesthetically pleasing outfit. Mixing complementary colors, such as blue and orange or purple and yellow, can create a striking contrast. On the other hand, analogous colors, like red and orange or blue and green, can provide a harmonious and coordinated look.
Bold Colors Vs. Pastel Hues
Shibuya 109 fashion offers a range of options when it comes to color choices, including bold and vibrant shades as well as delicate pastel hues. Both options have their unique appeal and can be incorporated into different styles.
Bold colors, such as neon greens, electric blues, and vibrant pinks, are often favored by those who want to make a strong fashion statement. These hues can add a sense of energy and confidence to any outfit. Pairing bold colors with neutral tones, such as black or white, can help create a balanced and impactful look.
On the other hand, pastel hues, like soft pinks, baby blues, and light yellows, offer a more subtle and delicate approach to Shibuya 109 fashion. Pastels can evoke a sense of femininity and innocence, and they are often used to create soft and dreamy looks. Mixing pastel shades with each other or with neutral colors can create a charming and whimsical outfit.
Ultimately, whether you choose bold or pastel colors in Shibuya 109 fashion, the key is to have fun and experiment with different combinations. Don't be afraid to step out of your comfort zone and embrace the colorful world of J Fashion found at Shibuya 109!
Shibuya 109 And The Digital Fashion Revolution
The fusion of Shibuya 109 and the Digital Fashion Revolution creates a captivating landscape of innovative trends and styles.
Augmented Reality (ar) In Fashion
AR technology is transforming the fashion industry, offering interactive shopping experiences.
Social Media Trends And Influences
Social media platforms shape fashion choices and influence consumer behavior significantly.
Diy J-fashion: Crafting Your Unique Style
Embrace your creativity with DIY J-Fashion: Crafting Your Unique Style. Dive into the world of Shibuya 109 Intro to J Fashion and express yourself through personalized outfits and accessories.
Tips For Customizing Clothing
- Choose vibrant fabrics for a pop of color.
- Experiment with patches and pins for a playful touch.
- Try embroidery or fabric paint for a personalized flair.
Diy Accessories And Embellishments
- Create your own statement jewelry with beads and charms.
- Customize your shoes with paint or glitter for a unique look.
- Sew or glue on ribbons and lace to add a feminine touch.
Shibuya 109 Through The Lens: A Photographic Journey
Shibuya 109 Through the Lens: A Photographic Journey captures the essence of Japanese fashion at Shibuya 109. Immerse yourself in the colorful and trendy J Fashion scene through stunning photography.
Capturing The Essence Of J-fashion
Embark on a visual journey through the vibrant world of J-Fashion at Shibuya 109, the iconic department store in Tokyo. Get ready to capture the essence of this unique fashion subculture as we explore the latest trends, styles, and iconic photo spots within the walls of Shibuya 109.
Iconic Photo Spots Within Shibuya 109
Within the bustling Shibuya 109, you'll find numerous iconic spots that provide the perfect backdrop for your J-Fashion photography. Let's take a look at some of the must-visit locations:
- Entrance Staircase: The grand entrance staircase of Shibuya 109 is a popular spot to capture the excitement and energy of the fashion hub. Strike a pose and let the vibrant atmosphere set the stage for your J-Fashion photos.
- Window Displays: The window displays of Shibuya 109 showcase the latest fashion trends and are a visual feast for any fashion enthusiast. Capture the eye-catching displays and let them inspire your own sense of style.
- Roof Terrace: Head up to the roof terrace of Shibuya 109 for a unique perspective of the surrounding cityscape. Take advantage of the panoramic views as you showcase your J-Fashion ensemble against the backdrop of Tokyo's skyline.
- Designer Boutiques: Explore the various designer boutiques within Shibuya 109 and discover hidden gems for your J-Fashion photoshoot. Each boutique offers its own distinct style, allowing you to curate a collection of diverse and fashionable shots.
As you navigate through Shibuya 109, keep your camera ready to capture the essence of J-Fashion. Every corner holds the potential for a stunning photograph that showcases the creativity, individuality, and boldness of this unique fashion culture.
Planning Your Visit To Shibuya 109
If you're a fashion enthusiast or simply curious about Japanese fashion trends, a visit to Shibuya 109 is an absolute must. This iconic department store in Tokyo is renowned for its cutting-edge fashion and vibrant atmosphere. To make the most of your visit, it's essential to plan ahead and consider the best times to go as well as some helpful tips for an unforgettable fashion adventure.
Best Times To Visit
Timing is key when visiting Shibuya 109. To avoid large crowds and have a more relaxed shopping experience, weekdays are generally recommended. If you prefer a livelier atmosphere and want to witness the true hustle and bustle of Shibuya, weekends can offer a more vibrant experience. Keep in mind that the store tends to be busiest during weekends, holidays, and special occasions, so plan accordingly if you prefer a quieter visit.
Tips For An Unforgettable Fashion Adventure
Here are some tips to help you make the most of your visit to Shibuya 109:
- Arrive early: Shibuya 109 opens at 10:00 am, but if you want to beat the crowds, consider arriving a bit earlier. This will give you a chance to explore the store and browse through the latest fashion collections before it gets too busy.
- Plan your route: With multiple floors and countless shops, it's easy to get overwhelmed at Shibuya 109. Take some time to research and plan which stores you want to visit beforehand. This way, you can navigate the store more efficiently and focus on the brands and styles that interest you the most.
- Dress comfortably: Shopping at Shibuya 109 can involve a lot of walking and trying on clothes, so it's essential to wear comfortable shoes and clothing. Opt for easy-to-remove layers, as some stores may require you to remove your shoes before trying on clothes.
- Bring cash: While many stores accept credit cards, it's always a good idea to have some cash on hand, especially for smaller boutiques or street vendors within the store.
- Explore nearby areas: Shibuya is a vibrant district with plenty of other attractions to explore. After your fashion adventure at Shibuya 109, take the opportunity to visit nearby landmarks such as the famous Shibuya Crossing or enjoy a meal at one of the local restaurants.
By planning your visit to Shibuya 109 accordingly and following these tips, you'll be well-prepared to dive into the world of Japanese fashion and create an unforgettable experience for yourself.
Frequently Asked Questions
Does Shibuya 109 Have Men's Clothes?
Yes, Shibuya 109 offers men's clothing in addition to women's fashion items.
What Is Shibuya 109 Known For?
Shibuya 109 is known for its trendy fashion and popular shopping destination for young women. It offers a wide range of unique and fashionable clothing items and accessories.
Is Shibuya 109 Just For Girls?
No, Shibuya 109 is not just for girls. It offers a wide range of fashion and accessories for both men and women.
Is Shibuya A Fashion District?
Yes, Shibuya is a fashion district known for its trendy shops, boutiques, and vibrant street fashion culture.
Conclusion
To sum it up, Shibuya 109 is a fashion paradise for J Fashion enthusiasts. With its vibrant and diverse selection of trendy clothing and accessories, it offers a unique shopping experience. Whether you're a fashion-forward individual or simply curious about Japanese fashion culture, Shibuya 109 is the place to be.
So, embrace the bold and fearless style of J Fashion and immerse yourself in the vibrant energy of Shibuya 109. Happy shopping!